![](https://coix.de/eng/wp-content/uploads/sites/2/2021/06/SONYMOBILE.jpeg)
sony ERICSSON training academy
TASK
Building a training academy for field marketing & sales teams in all of EMEA and Western Europe, in order to
implement best in class standards across the regions.
SOLUTION
- Implementation of customised assessment centres to select new talents. Recruiting trainings for internal and external staff.
- Implementation of multi-level qualification programs for managers, sales teams and distributors in their respective national language.
- Web Based Trainings, team buildings and other supporting measures to increase performance sustainably.
- Building and managing a learning & performance management system (LMS).
![](https://coix.de/eng/wp-content/uploads/sites/2/2021/06/Ericsson-4.jpg)
increase of customer satisfaction
due to excellent relationship management and advanced sales competencies
![](https://coix.de/eng/wp-content/uploads/sites/2/2021/06/Ericsson.jpg)
+ 1300
employees, retailers, distributors trained on continuous level
![](https://coix.de/eng/wp-content/uploads/sites/2/2021/06/SonyEricsson_800x533px_marjan-blan-marjanblan-6bXvYyAYVrE-unsplash-2.jpg)
Training in
32 Countries and 23 Languages
![](https://coix.de/eng/wp-content/uploads/sites/2/2021/06/Ericsson-2.jpg)
Significant ROI
by increase of retailer commitment and sales volumes