sony ERICSSON training academy
Building a training academy for field marketing & sales teams in all of EMEA and Western Europe, in order to
implement best in class standards across the regions.
- Implementation of customised assessment centres to select new talents. Recruiting trainings for internal and external staff.
- Implementation of multi-level qualification programs for managers, sales teams and distributors in their respective national language.
- Web Based Trainings, team buildings and other supporting measures to increase performance sustainably.
- Building and managing a learning & performance management system (LMS).
increase of customer satisfaction
due to excellent relationship management and advanced sales competencies
employees, retailers, distributors trained on continuous level
32 Countries and 23 Languages
by increase of retailer commitment and sales volumes